raw: it is a proven fact that humanity, and Western societies in particular, consume too much meat of animal origin, which has a detrimental effect on the human body and even more so on the planet. because the maintenance and servicing of the modern livestock and food industry is an over-exploitation of our land. behind the scenes, both animal husbandry and the food industry are a cruel machine. the keeping of piglets, the mincing of chicks or the slaughter of cattle... In principle, all this is done in a humane way.